Rachel
Snyder
DIGITAL MARKETING STRATEGIST. GLOBAL TRAVEL INFLUENCER. BRAND ALCHEMIST
ABOUT RACHEL
Rachel is a seasoned digital marketer with over 15 years of experience helping brands grow through bold strategy, creative storytelling, and data-driven execution. With a background in psychology and a master’s in Digital Marketing & Analytics, She specializes in social media marketing and brand development, crafting compelling narratives and visual identities that connect with audiences and drive meaningful growth.
She’s also a global travel influencer with over 300,000 engaged followers across Instagram, TikTok, YouTube, and Facebook. Her content blends aesthetics, authenticity, and adventure — spotlighting boutique stays, cultural gems, and soul-led travel experiences. Whether she’s building strategy behind the scenes or creating content around the world, Rachel’s work lives at the intersection of heart, hustle, and high-converting creative.
PHILOSOPHYRachel’s approach is rooted in the belief that bold moves build unforgettable brands. She thrives on adventure and innovation — constantly pushing the edges of what’s possible in marketing, content, and connection. She believes creativity should feel electric, strategy should feel soulful, and success should be shared.
MARKETING-
Full-service management of your Instagram, Facebook, TikTok, or Pinterest — including content planning, posting, engagement, and growth tracking to keep your brand consistent and thriving online.
-
Strategic planning, creation, and optimization of paid campaigns across Facebook and Instagram to drive traffic, conversions, and brand visibility.
-
A deep-dive 3+ hour session where we build your platform-specific growth plan, content pillars, and audience engagement strategy — complete with a custom strategy document to guide your execution.
-
These intensive 3+ hour sessions are designed to unravel your current brand and business goals, clarify your direction, and co-create a strategic roadmap for growth — includes a detailed, actionable strategy doc.
-
From welcome sequences to nurture flows and promo blasts, I design high-converting emails and automation systems that connect, convert, and build customer loyalty.
-
From scroll-stopping visuals to storytelling frameworks, I help you plan and produce content that drives engagement and reflects the heart of your brand — whether it’s digital, social, or campaign-focused.
INFLUENCING-
Branded posts on Instagram, TikTok, YouTube, and/or Facebook — including reels, stories, and carousel posts — designed to elevate visibility and inspire engagement.
-
Custom, professionally produced content (photo + video) made for your brand to use across your website, ads, or social — no posting required.
-
In exchange for a hosted stay, Rachel provides high-quality video reels, room tours, professional photography, and social posts — plus features on local hotspots and travel tips for her audience.
-
Thoughtful integration of your travel, fashion, wellness, or lifestyle product into authentic, story-driven content across platforms.
-
Trend-savvy, aesthetic, and scroll-stopping video content (Reels, TikToks, YouTube Shorts) tailored for platforms and performance.
-
Ongoing, multi-channel partnerships where Rachel serves as a face and voice of your brand — building awareness, trust, and a long-term story arc.
SERVICES
“I believe the best ideas live just beyond the edge of comfort — where curiosity meets courage, and creativity becomes a passport to a world you haven’t dreamed up yet.”
Rachel Snyder • Marketer & Influencer